Orca Book Publishers

Careers at Orca Book Publishers


Communications and Social Media Specialist

Orca Book Publishers is a successful independent Canadian children's book publisher. With 1000 active titles in print and digital formats and 100 new titles a year, we have a growing and successful publishing program. We are looking for a professional, motivated person to join our marketing team. This full-time position is based in Victoria, BC.

Duties and Responsibilities

  • Promotion of Orca books, authors and brand online through a cohesive and organized social media and website presence on Facebook, Twitter, Instagram, Pinterest, Orca blog, website and newsletters.
  • Create and manage campaigns across several platforms, including writing online and print copy for a variety of audiences.
  • Seek out ways to optimize our views/impressions via creative content, targeted ads and industry partnerships.
  • Support our authors' social media presence and promote their events.
  • Provide regular reporting/analysis on social media metrics and create an Orca social media style guide with the marketing team.
  • Maintain the Orca blog and several regular newsletters to different stakeholders; create content, write posts, interview authors and promote on social media.
  • Craft book or campaign-specific press releases, pitches, letters, taglines and other marketing copy as needed.
  • Produce video content: author interviews, book trailers, other videos as needed.
  • Attend and assist in the execution of local Orca events.

Qualifications

  • Keen interest in the Canadian children's book publishing industry.
  • Background and education in Writing, Communications, English, Marketing and/or Publishing.
  • Exceptional English writing skills; ability to modify writing tone to the audience.
  • Expert knowledge of contemporary social media, especially Facebook, Twitter, Instagram and Pinterest. Ability to understand the different audiences for each. Experience with social media advertising is a plus.
  • Proven leadership skills and ability to multi-task and prioritize work across many projects at once.
  • Ability to work independently, with excellent time management skills and attention to detail.
  • Ability to collaborate with a team and contribute to a supportive environment.
  • Proficiency in MS Word, Adobe Acrobat, Google docs and other general office software.
  • Experience with html or email programs like Constant Contact or MailChimp is an asset. Ability to create visual content for social media and the web.
  • Candidate must be highly efficient and organized; must enjoy working with people and other animals in an office environment.

Orca Book Publishers is an inclusive employer with a passion for books that matter. We are committed to ensuring that young readers see themselves reflected in the books they read. We aim to produce books that illuminate the experiences of people of all ethnicities, people with disabilities and people who identify as LGBTQ. Our goal is to provide reading material that represents the diversity of human experience to readers of all ages. We are mindful of this in our selection of baby board books, picture books, early chapter books, fiction and nonfiction for middle readers and for young adults. We have a particular interest in publishing books that celebrate the lives of Indigenous people. Our fiction includes characters from diverse backgrounds and unique family structures, and our global nonfiction celebrates the variety of ways people live and educates readers about important issues. Providing young people with exposure to diversity and the opportunity for social change through reading creates a more compassionate world.

Please send resume by June 24, 2019* via email to jobs@orcabook.com. We thank you for your time, however only those candidates who are short-listed will be contacted.

*although the position will be located in Victoria, if there is anyone applying from the GTA who wishes to send their application in by June 14th, there is an opportunity for us to have a first interview with you in person on June 17-19 when we are in Toronto.